Protective Life Corporation
Overview

Protective Life Corporation and its subsidiaries provide financial security through insurance and investment products to individuals and families across the United States.* Life insurance products are marketed through our Life and Annuity Division and West Coast Life Division and under the banners of three companies: Protective Life Insurance Company, West Coast Life Insurance Company, and Protective Life and Annuity Insurance Company (our New York licensed company).

Our Acquisitions Division acquires blocks of policies from other companies. Having successfully invested in these transactions for many years, we have developed expertise and know-how in this area. Retirement savings and investment products, which consist of annuities, guaranteed investment contracts (GICs), and funding agreements, are marketed through the Life and Annuity Division and Stable Value Products Division. Finally, a variety of asset protection products, primarily credit insurance and service contracts, are offered through our Asset Protection Division.

Protective Life Insurance Company has had consistently high ratings from independent rating organizations who assign ratings measuring financial strength or claims-paying abilities. They consider factors such as overall operating performance, asset quality, financial flexibility, and capitalization. This wholly-owned subsidiary has insurer financial strength ratings of A+ (Superior, 2nd highest of 15 ratings) from A.M. Best, AA- (Very Strong, 4th highest of 21 ratings) from Standard & Poor’s, A (Strong, 6th highest of 22 ratings) from Fitch, and A2 (Good, 6th highest of 21 ratings) from Moody’s Investors Service.**

Our Company has grown and prospered through six generations of management. We have been fortunate to enjoy tremendous growth in sales, earnings, and assets - growth that has been driven by faithfulness to, and consistent application of, our core business principles over time.

  * Protective Life Corporation is a separate entity and is not responsible for the financial condition or obligations of its subsidiaries.
** These ratings are current as of September, 2009.