Many changes in life are unpredictable. From the death of a loved one to a divorce, your clients will face plenty of unexpected circumstances throughout their lives. Fortunately, they have you to turn to.
Knowing what questions to ask in a client meeting can help cultivate a strong rapport with your clients. It can also help you understand their financial goals and help your client better articulate those goals. Throughout the course of your client relationship, most of your clients will face at least one of the circumstances below. Here is a life events checklist that may help during your next meeting.
Marriage is one of the biggest life events your client may experience and, fortunately, one that's usually predictable. Whether it's your client's first marriage or the second or third, marriage will absolutely introduce changes to their financial situation that can easily become a squabble if they're not thinking about it amid the hubbub of wedding planning. Here are a few questions you may want to ask them:
Has your client discussed life insurance with their new partner? It's time to make sure beneficiaries are updated and that coverage accounts for the needs of a married couple and any children they already have in the event one partner passes away.
Owning a home is often one of the biggest financial investments your client can make, and it will absolutely affect their long-term plan.
Nothing is more exciting than news of a new baby! After you've congratulated your clients, help alleviate some of the planning stress by asking the right questions. The earlier your client can start saving the better chance they stand to minimize any financial bumps.
If your client has a new job, they may be making more money or enjoying new benefits. It may be a good time to restructure their budget or savings goals.
If there's one thing that's unpredictable, it's your client's health. Not everyone feels comfortable talking about their health, which is why it's a good idea to remind your client that major life events (such as being diagnosed with cancer) have enormous financial repercussions. Your client may be experiencing an interruption in income or want to put more away in savings, especially given that out-of-pocket health care costs are rising.
Stepping in to help your client navigate a divorce — before, during and after — can be crucial to building trust, given how stressful divorce is.
If your client has inherited money, or plans to, take this opportunity to check in about their financial objectives and what they want to accomplish in the next five or 10 years.
In your conversations with your clients about retirement, be sure to ask them how they see themselves spending their days. You'll learn plenty about your client's interests and priorities and build a stronger rapport.
Your client will be depending on you to help when a spouse or another close family member dies, such as an aging parent. The grieving process can hinder a person's ability to think clearly, and you can help your client along the way as they make important decisions.
Your clients may need a little encouragement to be proactive when it comes to major life changes, both the ones that are easy to plan for and those that happen unexpectedly. Checking in with your client about potential life events they might be facing is essential. It will help your clients feel more prepared for the future and allow you to build a strong relationship that hopefully lasts for years to come.
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