Skip to Content
Father, mother and daughter laughing symbolizing a time of life when learning about life insurance is important.
Life Insurance Basics

What to know about guaranteed insurability

Should I consider a guaranteed insurability rider on my life insurance policy?

When you buy life insurance, you'll often have the option of including a variety of policy riders (optional coverage enhancements) to your policy. You can customize your life insurance policy by adding riders or specific endorsements to enhance the policy to fit your specific needs. This article discusses a few common policy riders, some of which Protective does not offer. And while not every life insurance rider may be right for you, one rider you may want to consider is the guaranteed insurability rider.

The guaranteed insurability rider ensures that you will be able to buy additional insurance in the future if your need for coverage increases. Why is this important? Because you never know how your health or life may change. For example, a prolonged illness or sudden disability in the future could make buying life insurance substantially more expensive, or worse, make you uninsurable. So if you need additional life insurance in the future (such as with a new marriage or birth/adoption of a child) a guaranteed insurability rider can ensure that you have the option to increase your coverage.

Generally, you will only be allowed to purchase additional life insurance under the rider at specified times or for certain life events - called option dates. That means that you would be limited as to when and how often you can opt to buy more life insurance.

The typical guaranteed insurability rider lets you purchase insurance every three or five years on the anniversary date of your original policy. Many policies will also allow you to exercise your option up to 90 days in advance of a marriage or birth/adoption of a child. Generally, you must exercise the right within 30 or 90 days of the specified date for this reason, it's important to check your policy and review your option dates. After the specified period, this advance purchase privilege expires. If the insured does not exercise the advance purchase privilege, then the guaranteed purchase option cannot be exercised until the following exercise date.

Often, for a nominal additional cost, a guaranteed insurability rider could give you the assurance to increase your coverage as your needs for insurance change.



Arrows linking indicating relationship

Related Articles

Young man at work and browsing his smartphone trying to understand what will happen with his life insurance exam.

Get a better understanding of your medical exam

Learn more
Senior couple sitting outside at table with laptop

What is the cash value of life insurance?

Learn more
Close-up of a man’s hand on a woman’s hand, as if to offer comfort.

Avoid derailing your life insurance claim

Learn more
All Learning Center articles are general summaries that can be used when considering your financial future at various life stages. The information presented is for educational purposes and is meant to supplement other information specific to your situation. It is not intended as investment advice and does not necessarily represent the opinion of Protective or its subsidiaries.

Learning Center articles may describe services and financial products not offered by Protective or its subsidiaries. Descriptions of financial products contained in Learning Center articles are not intended to represent those offered by Protective or its subsidiaries.

Neither Protective nor its representatives offer legal or tax advice. We encourage you to consult with your financial adviser and legal or tax adviser regarding your individual situations before making investment, social security, retirement planning, and tax-related decisions. For information about Protective and its products and services, visit

Companies and organizations linked from Learning Center articles have no affiliation with Protective or its subsidiaries.