• Custom Choice Universal Life

  • Affordable life insurance protection that meets your needs today, with flexibility for future needs.

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  • Protective Custom Choice UL

    With features similar to term life, Protective Custom Choice℠ UL offers the flexibility of a universal life policy at rates that are typically less than other types of life insurance on the market.

  • Benefits of The Protective Custom Choice℠ UL

  • Low premiums

    Low Premiums

    The Protective Custom Choice UL offers low premiums and can cover you for life.

  • Level Payments

    Level Payments

    Payments stay level for an extended period of time - usually 10, 20 or 30 years.

  • Flexibility to Convert

    Flexibility to Convert

    You have the option to lock-in permanent coverage later, with a price adjustment, no matter your health.

  • Coverage doesn't end

    Coverage Doesn't End

    You'll maintain some coverage even beyond your initial level benefit period as long as your policy remains in force.

  • Non-taxable death benefit

    Non-Taxable Death Benefit

    The Protective Custom Choice UL pays your beneficiaries a death benefit that is generally non-taxable.

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    See how affordable life insurance can be.

  • Save up to 45%* on premiums compared to term life insurance

    See how affordable rates can be. A 30-year old male could get $100,000 of life insurance coverage for 10 years for as little as $7.17 a month.

  • How does a Protective Custom Choice UL policy work?

    With a Protective Custom Choice UL policy, you select the amount of coverage you need, along with the initial level benefit period of 10 to 30 years - similar to term life. But unlike term life insurance, you have the unique options to exchange the policy for traditional permanent coverage without another medical exam, or adjust the death benefit if your needs change.**

  • Protective Custom Choice UL offers you flexibility for the future

  • 10 to 30 year coverage periods
    Options to change with your needs
    A unique benefit at the end of the initial period

    Traditional coverage lengths are available at rates that are usually lower than competitors’ term, whole or universal products. You set the coverage period that meets your needs.

    Exchange your policy for permanent coverage within the first 20 years up to age 70, without going through another medical exam. Or adjust the amount of coverage.*

    After the initial benefit period ends, premium payments remain the same while the coverage amount begins to adjust down, giving you time to maintain some coverage while you assess your needs.

  • For more information on life insurance options, give us a call at 1-844-733-5433 and talk with a Protective Life Agent. Or get a free online quote for Protective's Custom Choice UL.

  • The Learning Center can help you on your path to affordable coverage

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